our privacy and data security are important to us. This policy oversees the way in which “we” (DL UP LTD), collects, uses, maintains and discloses information collected from users of the DL UP website, customers and suppliers. This website is not intended for children and we do not knowingly collect data relating to children.
What information we collect and how it will be used
We will only use your personal data where the law allows us to. We collect information about you when you provide it to us, when you have an open account with us or when we feel there is a legitimate business interest between our two companies. We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
Identity data (includes name, username, marital status, title, date of birth and gender)
Contact data (includes billing address, delivery address, email address and telephone numbers)
Financial data (includes bank account and payment card details)
Transaction data (includes details about payments to and from you and other details of products you have purchased from us)
Technical data (includes IP address, your login data, browser type and version, time zone settings and location, browser plug in types and versions, operating systems and platform, and other technology on the devices you use to access this website)
Profile data (includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses)
Usage data (includes information about how you use our website, products and services)
Marketing and Communication data (includes your preferences in receiving marketing from us and our third parties and your communication preferences)
The information is used to enable us to run our business and manage the relationship between yourself and us as effectively as possible.
Account Information
We will only use your personal data when the law allows us to, most commonly we will use your personal data in the following circumstances:
Where we need to perform the contract we are about to enter into or have entered into with you,
Where it is necessary for our legitimate interest (or those of a third party) and your interests and fundamental rights do not override those interests.
Where we need to comply with a legal obligation.
Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending third party direct marketing communications to you via email. You have the right to withdraw consent to marketing at any time by contacting us.
We use your contact information to send transactional communication via email. This could include confirming purchases you’ve made, arranging delivery of orders you have placed, providing customer support regarding queries, responding to quote requests and product queries. We will also use the phone information that you have provided for this as well. We will retain your account information for as long as we continue to resume an active business relationship. After a reasonable period of inactivity, we will delete all personal identifiable information on the account. If this is not possible, for example in the event of details of an account relating to that of a sole-trader which could reveal personal information, we would then anonymise the data.
Website Analytics
We collect information about your computer, phone, tablet, or other devices you use to access our website. We also collect information through your device about your operating system, browser type, IP address, URLs of referring/exit pages, device identifiers. We use this data to analyse how people are using our website and to offer a better service dependant on the device you are using.
Security & Functionality
We use cookies on our website. We use cookies for functionality purposes only. We do not use them for any targeting purposes. If you would like to opt-out of cookies, then please instruct your web browser to do so. If you do not accept cookies, however, you may not be able to use all aspects of our website. When logging into our website we will use your IP address to monitor suspicious activity on your account.
Marketing
We will use the information you have provided to us to market our products which we believe may be of interest to you. We will retain the information regarding your preferences for a period of two years. If we don’t hear from you over the next couple of years, you will be removed from our marketing email shots. In the meantime, you can control whether you want to stop receiving these communications by clicking the unsubscribe button at the bottom of any of these emails.
Supplementary Data
We may obtain supplementary data from other publicly available databases. Examples include linking a LinkedIn profile against your contact record, obtaining company information from company’s house and undertaking a credit check for due diligence. We use this information to expand on the data we’ve already collected to analyse the accuracy of our records and to ensure we are offering relevant products to you.
Careers and Job Applications
If you are applying for a job, we will use the data from your CV and cover letter to make decisions on your application. We do not use automated decision making (including profiling) in our recruitment processes. Your data will never be stored outside of the EEA. If you have been unsuccessful in an application for a career with us, then once a period of 6 months has passed after the closing date of the vacancy, we will remove all copies of your CV and cover letter from our system.
Credit Applications
When you make a request for a credit account, we will ask for the following proofs of ID:
– Driving license
– Passport & Proof of address
We use this information to verify your identity to prevent fraud.